Digital marketeers talk a lot about audiences as a way to filter campaigns and to reduce wasted spend against people…
Claire Stanley-Manock6 July 2020
With so much uncertainty in recent times due to the coronavirus many of us have paused our PPC activity. If…
Will Levitt12 May 2020
Paid media now is all about automation and optimising to one point of conversion. This is great and works effectively…
Will Levitt8 April 2020
Linking Google Search Console to Google Ads allows you to see paid and organic performance for any search that triggered…
Alan Ng3 April 2020
When it comes to paid media, I have two key mantras that I believe in. Media is expensive so you…
Claire Stanley-Manock25 March 2020
Transparency is a buzzword in today’s digital marketing landscape, but with very good reason. Only when both brands and agencies…
Claire Stanley-Manock11 November 2019
Programmatic is a word that immediately gets many marketeers backing away slowly, as they envisage overly technical conversations and the…
Claire Stanley-Manock1 November 2019
