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Digital PR

Traditional PR but with an SEO mindset that enhances your online presence and reputation.

Digital PR is all about showcasing your expertise, trust, and authority to Google by creating relevant news, stories, and information that the media will cover which in turn, improves your online presence and visibility.


Our approach to link building

We combine our extensive knowledge of PR and SEO to create the most effective link-building strategies for your brand.

Whether your aim is to increase awareness, traffic, visibility, or lead gen – we deliver results that drive your business performance forward.

Our award-winning team

With plenty of awards under our belt, we collaborate with our in-house SEO, social, data, and creative teams on successful cross-channel strategies for household brands across the world.

With proven results in sectors such as travel, finance, interiors, consumer goods, and sports, we bring together different talents and perspectives to form creative and unique link-building strategies. These strategies set you apart from your competition, are relevant to your brand, audience, and target media, and most importantly, help you to accomplish your organic goals.

See our results for yourself

Our Digital PR Services


The creative all-rounders that bring all key channels together to deliver maximum results.  

Our content marketing campaigns connect the dots between PR, content, SEO, social, and creative. From exciting stunts to new product creations and everything in between, these multichannel campaigns create buzz whilst building positive brand perception, and improving organic performance.


Utilising unique data to create campaigns that build trust and credibility.

Working alongside our in-house data team, we extract and analyse industry statistics to form unique and reliable stories that position your brand as a thought leader in your industry.


A strategy to drive authority to commercial pages on your site.

Whether you’re launching a new product, or are looking to promote an existing one, our team will create topical, media-worthy stories to drive backlinks to your target pages from trusted media outlets to generate awareness and sales.


Putting your brand voice in the spotlight of relevant, trending discussions. 

News briefings paired with live trends and social listening allow us to quickly identify opportunities to put your brand and expertise at the centre of relevant conversations, which in turn, builds trust and secures backlinks from top-tier media outlets.

Consultancy and training

Supporting your business objectives.

Looking to increase your knowledge, upskill your in-house team, or understand the right strategy to achieve your goals? Our experts run bespoke digital PR training and consultancy services. Get in touch for more information.

Why Digital PR

Building links is like acquiring social proof, with digital PR helping to boost wider SEO performance.

When Google reviews a website, having strong, authoritative links pointing back to your domain helps signal that you’re trustworthy and informative. It’s one of the factors that allows you to rank higher on Google when people search for relevant terms associated with your brand.

PR has many positive impacts on SEO performance with key benefits including increased site visibility, traffic, leads, and improved keyword rankings.

Through digital PR tactics, you’re also able to feature your internal experts and products, which boosts brand awareness and credibility.

“I have no hesitation in recommending the services of connective3. We've used their digital PR and SEO services for the past 18 months to develop our backlink profile and increase our online presence. We've acquired coverage on a wide range of high authority domains, such as the FT, MSN, Metro, Mirror, Yahoo, The Sun, Express, Daily Mail. Ultimately, it’s about delivery and ROI, and c3 always delivered, which is why we stayed with them longer than any other SEO agency. They genuinely care about generating results.”

Ben BendallSEO Manager, Reassured

"The PR team have delivered stellar results for Chapter2 and they’ve given myself and the brand a national presence. The quality of results and work they deliver is brilliant and they truly do become part of your brand and internal team."

Nicky WakeFounder, Chapter2

We have worked with Connective3 since 2020 across three of the Travel Chapter bands and we always feel like we are in safe hands. The team bring a wealth of knowledge and expertise to the account and have delivered some excellent results and quality content during this time. Their flexible approach means that we are always able to adapt the strategy to meet the demands of the ever-changing world of digital PR and their insights and learnings each quarter make a huge difference to the results we see.

Sarah PringDigital PR Manager, Travel Chapter

Contact us today to start achieving unprecedented results.