Although you can approach your international SEO strategy with the same tactics and methods used when applying standard technical SEO modifications, there are a variety of additional factors you’ll need to integrate into your website planning if you want to truly unlock its global SEO potential.
First and foremost, domains differ greatly from country to country, almost always requiring you to adjust your current domain structures to fall in line with those of your chosen region.
Combine this with the necessary hreflang modifications you’ll need to account for in order to display your page in the target country’s language and you may quickly feel overwhelmed – and that’s before you even touch on the language semantics and local customs that could determine where you rank in a given search engine’s results.
Fortunately, this is where our international SEO team come in. We’ll handle all the technical aspects required, alongside conducting keyword research explicit to your chosen countries, and report back to you with a list of actional feedback – all designed to increase your site’s visibility with minimal hassle.