Friday has arrived and we are already half-way through March – how did that happen?
We know the last few weeks of the month can be crucial when it comes to hitting those targets, so we’re here to offer our PR insight to help you make the most of your campaigns.
From house prices to clocks, here are some upcoming opportunities you could explore next week:
DEBT AWARENESS WEEK – 22nd – 28th March
Debt Awareness Week is an annual campaign ran by Debt Charity StepChange to open up the conversation around debt and encourage people who need help or advice to seek it out.
This is a great PR opportunity for finance and consumer experts. Do you have any statistics on spending/saving in 2020? Is your client an expert who can provide help or advice to people still feeling the financial pressure of 2020? You could even offer new and exciting money-saving tips, or advice on activities you can do in the coming months for little/no money.
You can find out more about Debt Awareness Week here.
UK HOUSE PRICE INDEX – 24th March
The Office of National Statistics (ONS) releases the UK House Price Index for January 2021 on the 24th of March.
With it being the first House Price Index of 2021, there is a huge opportunity here for UK home or property experts to comment on the changes in house prices. There was an upwards trajectory in prices over 2020 which is set to continue in 2021, so any comments on the new 5% mortgages, first-time buyer tips, or the future of the market will go down really well.
Check out the ONS release, here.
WORLD THEATRE DAY – 27TH MARCH
World Theatre Day will be taking place on the 27th of March this year. After a tough year for the theatre industry, World Theatre Day aims to promote drama and theatre in all its forms across the world.
For those working within the entertainment industries, it’s the perfect day to offer some free live content, release any statistics on ticket sales or survey data you have relating to theatre, or offer exclusives on the exciting events you have coming up in 2021.
You can find further info about World Theatre Day here.
BRITISH SUMMERTIME BEGINS (CLOCKS MOVE FORWARD) – 28TH MARCH
Well, guys, it looks like we made it. What felt like the longest British winter ever is FINALLY over, and this Sunday, we’ll be putting our clocks back to welcome British Summer Time and look forward to our nights getting longer.
Retail companies can use this spring momentum to push summer lines and ranges, home companies can offer top tips on spring/summer interior trends, travel companies can start promoting content about staycations. You could even do some fun pieces on the number of people who just leave their car clocks as an hour out until October – the possibilities really are endless.
As you can see, there’s a lot to be talking about this week. Hopefully, you’ll be able to reangle some of your best campaigns to take full advantage of the week, and see the results come pouring in!
Want to learn more about our PR work? Head over to our PR page here.