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The beginning of March means that brighter and warmer days are ahead. And as the days slowly get longer, spring finally feels around the corner. With this, there are lots of opportunities for us PRs to take advantage of in the upcoming week, from Pancake Day to World Book Day.

So, grab a drink and tune into our digital PR round up for 28th February – 1st March.

Car number plate law change – 1st March

From March 1st, 2022, legislation on car number plates in UK will be changing. This will be in hopes to make the plates easier to read for Automatic Number Plate Recognition (ANPR) cameras.

This is a great opportunity for any PRs with automotive clients to raise awareness of this change to avoid drivers receiving fines. To find out more information, visit here.

Pancake day – 1st March

Shrove Tuesday is an annual celebration of scrumptious pancakes. With it being an internationally celebrated day, this makes it a great opportunity for PRs to jump on for clients in many different industries.

Whether it be a campaign on the nation’s most popular pancake toppings for your food industry-based clients, or the perfect pan for pancake flipping for those in the retail sector, the options are endless! You can find more about the day by visiting here.

Dechox – 1st March – 30th March

The act of giving up chocolate may seem hard for many (myself included!), but for a good cause, it is always worthwhile. Dechox is a month-long detox to chocolate run by the British Heart Foundation here in the UK.

Chocoholics are urged to give up chocolate throughout the month of March to promote healthier habits and raise money for their life-changing research. It’s a great way to challenge yourself whilst raising money for charity by asking your friends and family to sponsor you along the way.

It also makes a great opportunity for us PRs, especially for those clients in the food and drink industry. Perhaps creating a piece collating some delicious chocolate-free dessert recipes to satisfy the sweet tooth of those taking part in the challenge. To find out more about the day, visit here.

World Book Day – 3rd March

World Book Day is the international celebration of the wonderful world of books by immersing both children and adults alike in the transformative power of fiction. It’s a day where many families all over the world show off their innovative costume making skills and dress up as their favourite fictional characters.

It is a fantastic PR opportunity for clients in many different industries. Such as, those in the property industry to create home décor inspired by their favourite fictional characters.


That’s all for this week! Tune in next Friday for some more PR inspiration. If you’d like to see more of our work, simply head over to our PR page.