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Another Friday is already upon us, which means it’s time to explore what’s coming up in the exciting world of digital PR.

This week has plenty to offer – from National Growing for Wellbeing Week to Euros 2021 – this week’s c3 round up should offer you a few ideas and/or reactive opportunities for your upcoming campaigns.

NATIONAL GROWING FOR WELLBEING WEEK 2021 – 7th JUNE – 13th JUNE

Set up by Life at No.27, the National Growing for Wellbeing Week looks to promote mental and physical wellbeing through the process of growing your own produce.

This week provides the perfect opportunity to create a blog post with top tips to encourage positivity and encourage education towards mental and physical wellbeing for yourself, clients, and those within the industry.

For more information, check the site out here.

NATIONAL BEST FRIEND DAY – 8TH JUNE (US)

One for our American friends is National Best Friend Day, which is on the 8th June; and is a day to celebrate those genuine, trustworthy, and wonderful people in our lives.

This day provides a great opportunity to share some friendly and fun content for lifestyle-based clients. For example, you could create a best friend bucket list, or reveal the true signs of becoming a best friend.

Either way, National Best Friend Day should push you to pick up the phone or send a message to that special person to let them know how important they are.

ONS ECONOMIES OF ALE: PUBS IN THE TIME OF COVID-19 – 8TH JUNE

I’m sure over the last few weeks we’ve all enjoyed the luxury of having a few cheeky drinks here and there. But what impact has the last year really had?

The very well named Economies of Ale from ONS is to be released on the 8th June, and will discuss the serious effects on businesses across the UK. The ONS report analyses the impact of certain pub closures, and shows that confidence is just beginning to return to the industry.

This is a fantastic reactive opportunity. With new information being released, there is an opportunity to offer expert commentary and tips for those who have been affected.

Check out the ONS release here.

UEFA EUROS 2020 2021 – 11th JUNE

It’s finally here! After a 12 month delay due to a certain pandemic, one of the biggest football tournaments in the world finally kicks off June 11th with Turkey vs. Italy taking the main stage.

Bringing teams from all around Europe, 24 teams will battle it out to become the kings of Europe. With Portugal holding the title, France, Belgium, and England are favourites to lift the cup.

This is a great opportunity for any clients who focus of sport. So, whether you’re revealing how much beer each nation drinks per game, or are using social listening to collect some football-related data, make sure to get your content out early, as many will be jumping on the occasion.

Hopefully, you’ll find this helpful when planning content for the week ahead. Want to learn more about our PR work? Head over to our PR page here.