BrightonSEO April 2026
Paid Media Consultancy
Expert-led support to that delivers measurable growth for your brand.
Our paid media consultancy services offer the same excellent support as our retained offering, but on a consultative basis. Designed for brands who need ad-hoc support, interim cover, or want the foundations established to build on in-house, this service is perfect for brands looking for flexible support
Our approach:
We’ll start with a discovery session to uncover what level of support is best suited to your needs, following which we can align on an audit and/or a media plan and roadmap to meet your requirements. From PPC and paid social to brand media, programmatic and measurement, our consultancy offering provides bespoke support tailored to each brand’s challenges and requirements.
Paid media consultancy services
PPC (Search & Shopping)
Account audits, campaign architecture reviews, bidding strategy recommendations, and feed optimisation guidance. Helping internal teams build structures that drive commercial outcomes rather than following platform defaults.
Paid social
Creative strategy development, audience planning, and testing framework design across Meta, TikTok, Pinterest, and LinkedIn. Giving internal teams a structured approach to creative iteration that connects to revenue, not just engagement.
Programmatic & display
Media plan reviews, partner and inventory recommendations, and guidance on transparency, viewability, and spend efficiency. Supporting internal teams or helping brands evaluate agency partners.
Brand media
Strategic planning for brand investment across digital channels, with a focus on understanding where brand spend drives measurable commercial impact rather than just awareness proxies.
Measurement & strategy
Incrementality testing design, geo holdout frameworks, media mix modelling guidance, and attribution strategy. Building the measurement foundations that let internal teams make confident budget decisions.
International
Market entry planning, platform selection, and budget allocation strategy for brands expanding into new territories.
We’ve worked with some of the biggest brands
See the results for yourself
We know we can talk a big game sometimes – but we can back it up with results too.
Who needs this?
Designed for brands looking for short-term or interim support. We work alongside your internal teams, either to sense check your existing strategy or to provide interim support across channels. This is the perfect ad–hoc solution for brands looking to access expert support without long-term commitment.
Tools, tech and reporting
Brands can expect access to all of our standard paid media tools, tech and reporting offered to our retained clients. We’re platform agnostic and offer custom dashboards that integrate with your existing reporting frameworks. Additionally, we offer access to our custom suite of AI tools that help unlock untapped market opportunity. From pricing scanners to incrementality tools, you can find out more on our paid media page.
Our accreditations
We are Google Premier Partners, Meta and TikTok partners, which provides our team with direct access to insights and support from the leading media platforms. Further to this, we are members of the Google International Growth Programme, allowing us to support with growth internationally, and identify new market opportunity for our clients outside of the UK.
Our work
Our team have extensive experience working across brands in retail, travel, finance, medical, B2B, tech and SaaS with clear case studies on how we drove success across all these verticals. Our cross–sector expertise has allowed us to create a robust testing offering, which supercharges our client’s results by aligning in-platform
Meet our paid media consultants
Will Levitt
Paid Media Director
Charlotte Sharpe
Head of PPC
Sophie Davey
Head of Paid Media
Will Brittain
Head of Brand Media
Timur Berent
Senior Paid Media Manager
Want to know more?