Brand Media

Engineered attention, measured impact.

In a market of rising direct response costs, saturated search and AI flattening the field, brand is your new unfair advantage. That’s why we built our Brand Media offering, a performance led, creative first approach to scaling brands across the platforms that shape culture and drive demand.

We blend data, storytelling and strategic distribution across paid social, YouTube, programmatic, CTV and digital out-of-home to not just get you seen but remembered, preferred and bought. This isn’t brand or performance. This is brand as performance.

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Brand media services
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We’ve worked with some of the biggest brands

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Our brand media services

Paid social

Strategic social media campaigns designed for brand building and to compvlement direct response goals. We are experts in thumb-stopping creative that generates engagement, brand lift, and social conversations across platforms including Meta, TikTok, Pinterest, Snapchat, LinkedIn, Reddit and X. Our creative is crafted for each environment, ensuring every swipe or tap works harder for your brand.

Paid social services

YouTube advertising

Part of Google’s YouTube Masters program, our team handles every stage of YouTube advertising to unlock one of the most underutilised platforms in digital marketing. From strategy and content production through to optimisation and reporting. The result is campaigns that capture attention, build brand recognition and provide a clear picture of how YouTube is contributing to your wider goals.

YouTube ads services

Connected TV (CTV) advertising

Reach audiences where traditional TV meets digital precision. We run campaigns across leading streaming platforms to create effective cross-device reach through the biggest screens in the home, all with a focus on the audiences most relevant to your brand.

Programmatic display & video

Programmatic is how we deploy intelligent, adaptive media at scale to extend your brand’s storytelling. Our programmatic advertising approach uses first-party data and advanced targeting to place your brand in front of the right audiences at the optimal moment, driving both awareness and consideration metrics.

Display video services

Digital out-of-home (DOOH)

Transform static outdoor advertising into dynamic, data-driven experiences. From interactive digital billboards to programmatic DOOH campaigns that respond to weather, events, and audience behaviour in real-time – we connect it all.

Audio advertising

Audio is one of the most powerful ways to connect with your audience in environments that get you not just heard, but remembered. We plan and buy across platforms like Spotify, podcasts, and programmatic streaming, using audience data to place your brand alongside the shows and content your customers already love.

Google Demand Gen campaigns

Our Demand Gen campaigns turn attention into action. We harness Google’s most visual surfaces (YouTube, Discover and Gmail) to build brand consideration and drive conversion in one move. Powered by AI-driven targeting and bold creative, we reach high-intent audiences with precision and scale, while keeping brand safety locked in.

Why choose Connective3 for brand media?

Integrated connective excellence

Great brand media doesn’t just show up, it stands out. That’s why our media team works hand-in-hand with our sister production agency, Powerhouse, and our in-house creative specialists, from design and video to influencer partnerships, PR and organic social, to build campaigns connected across every touchpoint.

At the heart of this is our motivator-based messaging framework, which identifies what really drives your audience and ensures every piece of creative speaks directly to their true motivations. The result is campaigns that not only look consistent, but make your brand part of people’s stories — whether that’s an ad on social, a CTV spot or an OOH placement.

Cross-channel expertise

Unlike agencies that specialise in single channels, we excel across the entire branding ecosystem and create warm audiences that drive full-funnel impact. Whether you need paid social advertising examples for inspiration or a comprehensive multi-channel strategy, our team has proven experience across the board to deliver strategies unique to your challenges.

Advanced measurement & attribution

Our robust measurement matrix tracks measurable business impact to cut through vanity metrics. We use our proprietary tools, geo-lift studies, brand and conversion lift reporting, reach and frequency analysis, sentiment tracking, incremental attribution and marketing mix modelling to give you clear evidence of how brand media is driving awareness, consideration and business results.

Meet our brand media team

Our work

Avon

Creative
Influencer Marketing
Social Media

300 %

Increase visibility

6.25 M

Estimated online views

4,500

Social engagements

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Brand Media

We’ve worked with some of the biggest brands

Our partners