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It’s every adult’s favourite time of the month: payday is just around the corner! Celebrate by keeping up to date with this week’s PR opportunities – here are some chances to shout about your clients and brands that you don’t want to miss out on.

27th September – World Tourism Day

Tourism has been dealt a bad hand in recent times due to the pandemic, which is why World Tourism Day for 2021 is focusing on “Tourism for Inclusive Growth”. As a recognised pillar for Sustainable Development Goals, tourism is paving the way towards inclusive recovery including communities, minorities and youth who would ordinarily be vulnerable towards being left behind. For those working with clients in the travel industry, this is a great bit of PR to incorporate into your campaign strategy. Read more about World Tourism Day here.

27th-1st September – Bike to School Week

School is very much back in session, so get the kids geared up and ready to go with bike to school week. In a bid to inspire young people to consider the ways in which they travel to school, bike to school week helps the next generation understand the benefits of active travel and how it positively impacts the environment. Do you have a leisure or sports specific client? Utilise Bike to School Week to push your clients name out into the digital world. To find out more and how you can be in with the chance to win a Frog bike, click here.

29th September – World Heart Day

World Heart Day is back, and this year, the campaign is asking the world to Use Heart to Connect. Covid-19 has identified a need to find innovative ways to connect people to heart health. World Heart Day wants to harness the power of digital health to increase awareness, prevention and management of cardiovascular diseases. This is a perfect digital PR campaign to jump on for your healthcare clients, since digital advancements have been at the forefront of the news this year. To play your part in World Heart Day, click here to find out more.

30th September – International Translation Day

International Translation Day is held in celebration of St. Jerome, the bible translator, and this day is a tribute to those working as language professionals, bringing nations together in a multifaceted way. Language is at the centre of the digital PR world, and language allows us to connect with different nations to showcase what our brilliant clients are up to. Read more about how important language is towards our identity, social integration and more, here.


Hopefully, these events and awareness days spark some ideas and help you to create some great campaigns and outreach for clients. Want to learn more about our PR work? Head over and check out our PR work, and get in touch to find out how we can help with your digital PR!