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We can’t believe it’s Friday… again! And while many of us will be celebrating Bonfire Night tonight, we can’t help but look towards the week ahead. Because, as always, we want to see what’s up and coming in the wonderful world of Digital PR.  

From Sugar Awareness to Talk Money and Kindness Day, we’ve listed the upcoming opportunities you could jump on. But with the right content, of course. 


Sugar Awareness Week aims to celebrate the successes of sugar reduction in the UK and discusses what’s next for this industry. This year it’s all about snacks, and how they contribute to your daily sugar intake. 

If your expertise is within the food and/or health sector, this one’s for you. You could provide some healthy snack recipes where avid snackers can’t even taste the difference. Or provide tips to parents on how they can encourage their little ones to eat healthier, to help form good eating habits while they’re young.  


Talk Money Week aims to help people have more open conversations about their finances. Experts within the financial sector can use this opportunity to educate people on how they can comfortably talk about financial worries with loved ones, or how to seek help.  

As we approach the new year, there’s also the opportunity to provide tips on what you can be doing now to get your finances in orderahead of 2022. Especially since Christmas is coming up, which can be such an expensive time.  


World Kindness Day is a global event that promotes the importance of being kind to one another, and ourselves. There’s no better time to launch your “feel good” campaigns in light of this awareness day.  

For instance, if you have statistics on the kindest areas of the UK, then share these with the media. Or present your top tips on random acts of kindness to make someone’s weekend.  

Other great content themes include providing your top pointers on how to best love yourself, with added authority from confidence experts. Alternatively, put out a piece on how to help a loved one if they’re struggling from SAD – which is most common during the colder months.  

If you’d like to find out more about our recent PR work, visit what we’ve been up to here.