- Social Media
- Digital PR
The ultimate doggy workout
UK holiday brand Canine Cottages are the home of dog-friendly holidays. With a brief to drive brand awareness, links and social media (reach and impressions), we created the Doggy Workout campaign.
The campaign was designed to take advantage of the home fitness popularity during the pandemic, and featured home workouts that you could do with your dog too! We created a series of dog workout tips for the press release, and used the press activity to promote the live workout with an influencer.
On the back of our strategy, we increased Canine Cottages’ overall social engagement across Facebook and Instagram, throughout the week, the campaign was running. We achieved the following results: